The Magic Lantern

The Magic Lantern: A Fable About Leadership, Personal Excellence and Empowerment
By Dr. Joe Rubino

"Leadership is the most pivotal and important profession of this
millennium. The new leaders of society will take it on as a learned
skill, identifying themselves as professional leaders capable of leading
people in any "do the right thing" endeavor. Dr. Joe Rubino is one of
these new professional leaders. This fable is an extraordinarily powerful
window to experience this new leadership distinction.

“The Magic Lantern is a true gift of love and light to the world. Inspirationally moving and wonderfully entertaining, it’s a magical tale about an unstoppable commitment to leadership, personal development and impacting others to be happy, effective and powerful. Take on the lessons it conveys and you’ll make a great difference in the lives you’ll touch and in your own life as well.”

“You'll have to decide for yourself if Joe Rubino is a modern day Tolkien and The Magic Lantern is an enlightened Hobbit. I do know that you'll enjoy your journey with Jake, Hunter, Nilrem and all the rest. And you'll learn a lot along the way. Have fun and learn. What a concept. Thanks Joe!”
-John Milton Fogg
Author, The Greatest Networker in the World

“Not since Og Mandino’s “The Greatest Salesman in the World” has such a delightful, inspirational, and wisdom packed parable been provided as a gift to the human race. Dr. Joe Rubino, the master of success principles, has spun a story that will keep you glued to the pages of a magical journey while you learn the 7 keys to unlocking the door to self-discovery and leadership that holds your "hidden lantern" of success. Apply the 7 keys and you'll change your life . . . and quite possibly your world!"

Author, Endless Referrals and Winning Without Intimidation: How to Master the Art of Positive Persuasion

Joe Rubino’s, The Magic Lantern is a masterful blend of Richard Bach’s Illusions and Tolkien’s The Hobbit. The seven key leadership principles are easy to read, impactful, and keep you thinking. With The Magic Lantern, Joe Rubino provides seven keys of leadership in an easily readable and entertaining novel. If you have hit some snags on your success journey this is the perfect time to read it. If you haven’t stumbled yet on your walk of success this is an even better time to read it

The Magic Lantern is a wonderfully fun, enchanting and brilliant book. It is a must for people of all ages who aspire to be the best they can be while striving for personal excellence, leadership and a life that works. Follow the principles that Dr. Joe brings to life with this delightful tale and you will be well on your way to a happier, more productive, successful and fulfilling life.

-Jan Ruhe

“Once in a while a book comes along that you want to share with everyone - the kind of book that you read to your children. A book that is both
enthralling and inspirational. A book that builds confidence and esteem
while providing tools that forever reside within you. Such a book is the
new release by Dr. Joe Rubino, The Magic Lantern: A Fable About Leadership, Personal Excellence and Empowerment. Dr. Rubino leads the reader on an adventure with young Jake through an underworld populated by mythical characters bound by the same sort of self-limitations, such as fear, anger, greed, laziness and so forth, that most everyone has
encountered at some time in their lives. These characters, including my favorite, Nilrem (which is Merlin backwards) offer a variety of lessons to each other that come together cohesively in a better than happy ever after ending.

The book is great fun, easy to read and full of different levels of meaning.
Joe Rubino is the trainer of millionaires, to paraphrase Success Magazine.
Whether you’re an entrepreneur or not, a parent, grandparent or single,
young or even younger, you will love the empowering story that unfolds in
The Magic Lantern. Joe’s new book has already been compared to great works
like The Hobbit. It is well worth the read!”

“I just finished devouring first and then digesting the incredible book, The Magic Lantern. Thank you, Dr. Joe for your incredible contribution and for bringing the world such a gift of light and love – in such a wonderful way!
It is my passion to read only books that empower and inspire. In these two areas, yours is the best! I am ordering five copies for those I love. I know that they will cherish the book with their hearts, minds and souls, as I have. Thank you for the enlightening. You have touched me deeply and I am now moving forward in life.”

“Just want to thank you for your contribution to my life. I read ‘The Magic Lantern’ over this last weekend and it once again made things clearer and
clearer. It is amazing how when we do this work it all starts to fall
into place. I am going to have my daughter read it as well. I did read
her some parts as I was reading it. She has had a difficult time at
school this year with some of her friends. I always wondered in the
back of my mind if I was coaching her the right way and your book
reinforced that I was. I again explained to her that her friends are
just acting the best they know how. She has such love and forgiveness
in her that it is amazing. I am so thankful for how the book has helped me to look at things and in turn I can help my children and impact them at such a young age. My daughter already has talked about her life's purpose.
She is huge on contribution and love. I get tears in my eyes just
thinking about it. She has come up with a fund raising project on her
own and I am going to assist her to implement it. She wants to raise
funds for children that are less fortunate than her, those in
orphanages. She wants to be able to take them places where they can
have fun and shower them with gifts and let them experience
what she has been able to. How awesome and how wonderful she is.
Again, Thank you soooooo much for that book. It is wonderful. I
really get what it means to act out of your commitment to something vs.
what is convenient. I could go on forever.”

“I read ‘The Magic Lantern’ from cover to cover while on vacation this
past weekend. Putting all of the different aspects of leadership development into a fable format is absolutely brilliant. What a long way we have all
come from being drill and fill dentists…BRAVO! Great job--it impacted me
tremendously. Thanks for being such a powerful contribution to the
world and, on a personal note, to me as well. You are a tremendous leader.”

“I just have to tell you about the impact that The Magic Lantern has had on my son. We've been reading it together and when there's a part he doesn't quite get then we have a discussion about it. And when he does get it, it's very exciting. He gets excited and repeats it back or gives me his version. He will never forget this book or the time that we've shared reading it as long as he lives. I know I never will.
We really needed this. He's almost 13 yrs. old and it's given us time to
just be with each other and have something special to share. The Magic Lantern was one of the best books I've ever read. It was fun, inspirational and full of great lessons. I wish I had 10 more to share with everyone! Thank you in many ways for your wonderful words and imagination.”

“I finished reading The Magic Lantern today. Fantastic! The story format is such a great way to present such vital information. You truly live your life in harmony with ‘the seven keys.’ Thank you! and keep shining!
Linda Loescher

“I thoroughly enjoyed The Magic Lantern. I have read it now twice and have printed out the keys to success and happiness in life and posted them on my vision board. Thank you very much!”

“The Magic Lantern is an incredible book! I keep going back and rereading chapters, such valuable information, I can't help but go back and study. My brother is going to read it next and then my mom, I told them all about it. What a great story and setting, very easy to understand and gets the point across in a
creative way. Sometimes I have a tough time retaining information I read in
books, but with this book, I just think of the part of the story I am trying
to remember, retrace Jake's footsteps and I can remember most anything I try
too. I love it!!!!!!”